Helping Seniors Of Michigan Case Study
"Fire Mic Media helped my company, Helping Seniors Of Michigan, get a better understanding of PPC Management. Before becoming a client of theirs, I was unable to know truly how many conversions I was getting a month from Google PPC ads, or where those conversions are coming from. Now, I know whether the conversion is a phone call or a form submitted on the landing page. I also, now know what keywords the prospect used in the search, that generated that conversion. With Fire Mic Media, the conversions I was getting monthly increased, they took the time to get to know my business and send me recommendations on how I can get more conversions. With Fire Mic Media, I am reaching a Return On Investment (ROI) of over 300%, have a conversion rate of 18.5%, and a cost per conversion of $14.24. Each month on my report, it shows the number of conversions I am receiving increasing, along with the conversion rate, which is causing my cost per conversion to decrease. Due to their marketing efforts, I also have been able to hire more qualified employees, to be able to take on more clients."